Hyacinth symbolises many different things across various cultures. But the most famous story about them was told by Ovid and later …

Let’s take a journey under the sea, or to be more accurate, under various bodies of water. Aquatic fragrances aren’t a …

Today, we celebrate Honorine Blanc, a master perfumer at Firmenich, renowned for crafting fragrances that are imperfectly addictive, filled with new …

I’m going to start by saying that Tobacco doesn’t smell like smoke and ash whatsoever. In fact, white tobacco and tobacco …

Yellow floral perfumes feature sweet, sunny notes such as ylang-ylang, mimosa, daffodil, and osmanthus, often creating a rich scent profile. These …

You’d think there’s no way anyone would want to smell like gunsmoke, so why would anyone use it as a note …

The 2026 Martech Awards held at the Dusit Thani in Dubai took place on the 4th of February. V Perfumes, your …

Ambroxide, widely known by the brand name Ambroxan, is a synthetic aromatic compound used in fragrances and is often described as …

Lattafa is launching a flanker of one of their best fragrances, Angham, which is set to release on the 2nd of …