The year is coming to an end, and it’s time to wrap it up. The fragrance industry has continued to grow, with more fragrances being launched and sold daily. Some of us might be walking out of 2024 with the same fragrance selection of perfumes that we walked into it with. But many are walking out with new favorites.
Regardless of whether you’re still wearing the same fragrances you’ve had for years or picked up a new signature scent, you still were a part of this growing market.
Based on our data, the following fragrances were the best-sellers of 2024. I hope one of them happens to be your favorite. If not, you should try them out.
For Her:
Elie Saab Le Parfum EDP

Highlights | Details |
---|---|
Brand | Elie Saab |
Best for | Women |
Fragrance Family | Amber Floral |
Notes | Top: African Orange Flower Middle: Jasmine Base: White Honey, Patchouli, Rose, and Virginia Cedar |
Release year | 2011 |
Longevity | Over 8 hours |
Projection | Moderate |
Perfumer | Francis Kurkdjian |
Elie Saab is an icon from Lebanon who is famous for his haute couture gowns. His show in KSA this year made headlines worldwide. Therefore, seeing his fragrances as best-sellers of the year is not a surprise.
Created by the master perfumer Francis Kurkdjian, this long-lasting women’s perfume is feminine and sophisticated. It portrays the duality of femininity, which is being powerful and soothing. These two characteristics balance and complement each other perfectly.
YSL Libre EDP

Highlights | Details |
---|---|
Brand | Yves Saint Laurent |
Best for | Women |
Fragrance Family | Amber Fougere |
Notes | Top: Lavender, Mandarin Orange, Black Currant, and Petitgrain Middle: Lavender, Orange Blossom, and Jasmine Base: Madagascar Vanilla, Musk, Cedar, and Ambergris |
Release year | 2019 |
Longevity | Over 8 hours |
Projection | Moderate |
Perfumer | FrAnne Flipo and Carlos Benaïm |
With gourmand fragrances being all the rage this past year, it is no surprise that Libre by Yves Saint Laurent was a best-seller in 2024.
This scent is one I find quite outstanding due to the fact that while it is highly delicious, it is not a “playful perfume.” On the contrary, it maintains a sense of luxury and sophistication through and through. The lavender note, which is more popular amongst male fragrances, makes the perfume stand out even more.
For Him:
Mont Blanc Explorer EDP

Highlights | Details |
---|---|
Brand | Mont Blanc |
Best for | Men |
Fragrance Family | Woody Aromatic |
Notes | Top: Bergamot, Pink Pepper, and Clary Sage Middle: Haitian Vetiver and Leather Base: Ambroxan, Akigalawood, Indonesian Patchouli Leaf, and Cacao Pod |
Release year | 2019 |
Longevity | Over 8 hours |
Projection | Moderate |
Perfumer | FJórdi Fernandez, Antoine Maisondieu, and Olivier Pescheux |
Explorer by Mont Blanc, like both our men’s best-sellers for 2024, is an affordable fragrance that is versatile, dependable, and of high quality. These are enough reasons for many men to reach out for it while shopping for perfumes.
Explorer resonates with a broad audience, offering both elegance and approachability. The sense of discovery inspired this scent, hence the name. Therefore, it is appealing to men who find joy in adventure and value exploration and self-discovery.
Jaguar Classic Black EDT

Highlights | Details |
---|---|
Brand | Jaguar |
Best for | Men |
Fragrance Family | Amber Fougere |
Notes | Top: Granny Smith apple, Bitter Orange, and Mandarin Orange Middle: Tea, Seawater, Geranium, Cardamom, and Nutmeg Base: White Musk, Virginia Cedar, Vetiver, Sandalwood, Tonka Bean, and Oak Moss |
Release year | 2009 |
Longevity | Over 6 hours |
Projection | Moderate |
Perfumer | Dominique Preyssasvier Pescheux |
As for the men who appreciate hushed elegance, the men who are sophisticated and appreciate luxury, Jaguar Classic Black has been their go-to for 2024.
This aromatic fougère carries a blend of warmth, sensuality, depth, and sophistication. Its affordable price and stylish, minimalist bottle design make Jaguar Classic Black an attractive choice for men looking for both quality and value in a fragrance.
Unisex:
Tom Ford Ombre Leather EDP

Highlights | Details |
---|---|
Brand | Tom Ford |
Best for | Unisex |
Fragrance Family | Leather |
Notes | Top: Cardamom Middle: Leather and Jasmine Sambac Base: Amber, Moss, and Patchouli |
Release year | 2018 |
Longevity | Over 8 hours |
Projection | Moderate |
Perfumer | Sonia Constant |
Ombre Leather by Tom Ford gained so much popularity in 2024. This luxury fragrance is peak sophistication to me. I always recommend it for office wear and business meetings. It’s a way to show that you’re to be taken seriously.
It appeals to those who value individuality, standing out without being overwhelming, and its versatility ensures it works for both everyday wear (I would stick to using it for indoor/night-time events) and special occasions. If you’re interested in Ombre Leather but it’s out of your budget, I suggest you try Faiz Niche Leather F9990 Extrait De Parfum, a similar yet much more affordable choice.
Memo Irish Leather EDP

Highlights | Details |
---|---|
Brand | Memo Paris |
Best for | Unisex |
Fragrance Family | Leather |
Main Accords | Aromatic Leather Fresh Spicy Woody Animalic Amber |
Release year | 2013 |
Longevity | Over 8 hours |
Projection | Moderate |
Perfumer | Alienor Massenet |
Memo Irish Leather is a unique one. I won’t lie; I’m a bit surprised to see this unisex scent be a bestseller. Yet again, niche scents and individuality took front and center stage this past year, so I shouldn’t be surprised.
What sets Irish Leather apart is the story it tells of vibrant landscapes and untamed energy, and it will make you feel like a wild animal running free. This fragrance is ideal for those who value boldness and strength.
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