Best Local Perfume Brands Made In The UAE

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People are experiencing marketing fatigue after years and decades of big-name brands being shoved in their faces, so they are looking for something new and different. Therefore, the masses are being drawn more towards local brands in their respective countries. On the other hand, local brands have been developing some of their best products as they have gained access to better resources that allow them to put their best foot forward. These resources include better ingredients that have improved their products and more experienced staff (this includes staff members from warehouse workers all the way to the marketing team and management). This shift to local products does not exclude the perfume market. UAE local perfume brands sensed this and stepped up!

Today, you will find some of the biggest names in the perfume world talking about these UAE local perfume brands. These fragrances were able to make their way to “best fragrance” lists worldwide due to the undeniable impact of numerous awareness campaigns implemented over the years, talking about the benefits of shopping locally. These benefits include:

1. Environmental impact: His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the United Arab Emirates, announced that 2024 will be the continuation of the “Year of Sustainability.” Therefore, the UAE is encouraging citizens and residents to implement more environmentally friendly practices into their daily lives. Shopping locally helps you reduce your carbon footprint, and that is mainly because local brands make more local purchases, therefore requiring less traveling. 
2. Local community support: When you shop locally, you directly contribute to the local communities. And no one understands local values, traditions, and culture better than the communities themselves. By shopping locally made perfumes in the UAE, you are getting a representation of the diverse communities present in the UAE that are building their dream businesses here and proudly representing their countries alongside Emirati perfume makers and perfume brands. 
3. Individuality: Local brands, especially local perfume brands, are started by individuals with big dreams. Each and every one of these brands has inspiring stories, and these stories are reflected in their products. When you purchase a fragrance made by a local brand, you are carrying someone’s lifelong dream in your hands. A unique perfume put together as proof that dreams do come true. 

Below are some of the UAE-made perfume brands with inspiring stories that are worth every penny.

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1. Holy Oud

Holy Oud was born in 2019 through a journey in search of perfection. A brand that intends to leave a mark in the history of perfume, Holy Oud is a UAE-based brand that reflects holiness in all its products.

Holy Oud’s oud perfume collection stands out amidst a huge market of local and international brands attempting to create Arabian perfumes, but no other brand has this elevated touch of luxury and tradition the way Holy Oud does. This is mirrored in all their products, not just their perfumes. The same story of elegance and culture is seen in their Bukhoors, Ouds, and home fragrances. If you’re a fan of Arabic perfumes, you’ve got to try some of the best Holy Oud perfumes!

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2. Mark Des Vince

Through ambition and hard work, this 14-year-old brand was able to make it in a world of big names and fierce competitiveness. Founded in 2010, Mark Des Vince gives you high-quality fragrances and long-lasting scents of European perfumes at the best prices.

What distinguishes Mark Des Vince from other local brands is the European identity of its fragrances. Because it is a local brand capable of giving you the same, if not better, quality of these international fragrances that you know and love at a much more affordable price.

After successfully creating perfume blends, Mark Des Vince didn’t stop there. This brand expanded its product collection by creating home fragrances and concentrated perfume oils, which elevated the brand to a higher level. Take a look at the collection of Mark Des Vince’s best perfumes to learn more about this innovative UAE-based brand.

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3. Swiss Arabian 

At the top of our list is the first perfume house in the UAE, Swiss Arabian, established in 1974. This brand takes pride in the blend of Western and oriental craftsmanship. These two words may seem opposing anywhere else, but in Dubai, they collide and blend seamlessly. Very much like Dubai, Swiss Arabian mixes cultures beautifully in their perfumes.

As the name states, this brand merges Arabian notes with Swiss techniques to create unique fragrances with extraordinary blends.

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4. Rasasi 

Founded in 1979 as a small family business, Rasasi became a perfume brand with a global reputation for quality, luxury, and elegance. At its beginnings, Rassasi’s success led to a trend of mono-brand fragrance stores in the region. A mono-brand store is a store that sells exclusive products by a specific brand.

What solidified Rasasi’s name as a master perfumer in the region was their collection of amber perfumes, which quickly became some of their best-selling products. These perfumes became an essential part of Rasasi’s identity in the global fragrance market and are still sought after to this day.

A Rasasi perfume would make an ideal gift for that special lady in your life.

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5. Afnan

A relatively young perfume brand, Afnan, established in 2007, has achieved huge local and international success. Driven by life knowledge and independent motivation, one single man was able to create this brand and build it from the ground up.

Every perfume collection from this brand tells a story of different life experiences. The fragrances are inspired by these experiences that everyone and anyone can relate to in their own unique way.  

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6. Lattafa

A family-owned business rooted in rich Emirati heritage, now in its third generation, Lattafa views fragrance as a universal language that should be accessible to all. This brand never abandoned tradition, but that is not to say it never evolved. On the contrary, it constantly adapts to market preferences and caters to modern audiences.

“One needs to have that innovative streak; every other day, you need to go ahead and create something different.” – Shaikh Shahid Ahmed, Founder, Lattafa Perfumes, in an interview featured by Gulf News.

Established in the UAE, Lattafa’s products are sold in over 60 countries. The brand’s vision is to connect with a billion people worldwide. The brand is driven by passion and a commitment to family values. With over 2,000 products ranging from niche Emirati perfumes to French-inspired scents, this brand continues to grow by the minute.

Beyond creating fragrances, Lattafa takes pride in its role as a responsible corporate citizen. It actively engages in socially and environmentally impactful projects to foster sustainability in the fragrance industry. This UAE-based brand has become a global name in a competitive market through hard work and determination.

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7. Faiz Niche 

With forty exclusive perfumes and already best-selling products since its establishment in 2019, Faiz Niche is the masterpiece created by renowned perfumer Mr. Faizal C.P. Faiz Niche was created to commemorate the journey of sweat and blood that Mr. Faizal went through to become the successful man that he is today.

A story that inspires today’s youth to go after and forcefully grab what they worked hard for. Faiz Niche reflects everything that happened and missed in Mr. Faizal’s life. Each product tells a story of hard work and perseverance that are endured on the way to success.

Niche perfume brands are best known for their unique blends and the stories behind each product. Discover these top niche perfumes that might make it into your perfume collection.

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8. Nue

Starting mainly as a body mist brand, Nue expanded to perfumes and home fresheners and will soon be dipping into the world of skin care as well. A brand that reflects youth, Nue Body Mists launched in 2022 to inspire positivity and take body mists to a whole new level.

Nue changed the concept of mists from light scents that don’t tend to last long to long-lasting, refreshing fragrances by creating body mists with higher concentrations, making room for a wider fragrance profile. Nue has set new standards for body mists everywhere, offering some of the best fragrances for all seasons.

Shop local and international perfumes at the best prices and quality from the best perfume shop in the UAE.